Instagram link in bio
The profile link is the only place on Instagram from which you can send people elsewhere. This is how to make it count without rewriting it every week.
Why one profile link falls short
Instagram funnels every visitor you can take off the platform through a single line of your profile. Put the shop there and the portfolio is left out; put the latest launch there and everything before it is left out.
A links page turns that line into an index: the visitor arrives once, picks and moves on. The profile link stops changing and the page changes instead.
What to put behind the link
At the top, whatever you want to happen today: the purchase, the booking, the new release or the waiting list. Below it, whatever is always there: shop, contact, newsletter and social accounts.
Folders are for the secondary material. A collaborations or press section fits folded away and does not stretch the first screen, which is the one that decides the click.
How to change the link in your bio
Open your Instagram profile, tap Edit profile and paste agrupa.link/yourname into the links field. Once saved it is live for every visitor.
From then on you never touch it again: changes happen on your page and show up instantly, with nothing to wait for on Instagram.
How to tell whether it works
The dashboard counts page visits and clicks on every link, and works out what share of visits ends in a click. That is the number that tells you whether the order is right.
If a link gets visits but no clicks, it is almost always the title: "Book a table" beats "Link 1". Rewording it and checking again the following week takes a minute.
Frequently asked questions
Does Instagram not allow several profile links already?
It allows a few and shows them as a plain list. Your own page has no such cap: you can order them, group them in folders, give them icons and, above all, count the clicks.
Does it work in stories too?
Yes. The link sticker accepts any address, so you can use the same one and point to everything you have instead of a single page.
Is there anything to pay?
No. The free plan includes 10 links, 5 per folder, 5 social networks, the QR code and the stats, with no ads and no expiry date.
Gather your links at agrupa.link/yourname and share them all from one place.
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